Bulk email service is basically a service that helps you business grow by reaching more customers or prospects in your list via email.
Mailing your clients can be achieved without a software but that will take forever doing and will only get you a dozen clients. Having a semi automated system where you create a newsletter and then have it sent to multiple clients by category is the way to go.
There are a few things you should consider when choosing a bulk email service for you business. From my persona experience the best bulk email service should offer a few important features which include;
Email templates
Custom auto responder
Tracking
Chat support
Gmail support
Integrated Google Analytic
Social Media Marketing
24 Hour Support
If a bulk mail service provider doesn't offer at least half of the above features in part of their package then you shouldn't even bother to look at their website twice. These are the most basic and necessary services which must be included in the package in order to successfully run an email campaign for your business.
There are many companies offering the service but i have narrowed it down to a few which i think are the best in the industry.
1. GetResponse
2. iContact
3. Campaigner
4. MailChimp
5. Benchmark
6.Campaign Monitor
7.Constant Contact
8. Vertical Response
9. Aweber
10. Graphicmail
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